Culture as Competitive Advantage | MR0075

Joanne Smith talks about how companies can use their corporate culture as a way to attract good employees and new customers. Joanne is Senior Vice President of In-Flight Service for Delta Air Lines (http://www.delta.com/) at its world headquarters in Atlanta, Georgia. In this position, which she has held since March 2007, Smith leads more than 20,000 flight attendants, supervisory and administrative personnel. In addition she oversees the airline's onboard product development and catering operations, w

• #تحصیلات_و_یادگیری
• #competitive_advantage
• #ted_x
• #culture