How to find where your users are coming from using Acquisition Reports in Google Analytics 4

Learn how your users are coming to your website or app by using the Acquisition reports in Google Analytics!  The User acquisition report helps you see how new users are finding you, while the Traffic acquisition report tells you how all users’ sessions are beginning. Watch to learn more!

This video is the second in a series of videos all about reporting in Google Analytics. Stay tuned for more by subscribing and bookmarking this playlist:
Reporting in Google Analytics 4

And ask your questions in the comments for a chance to get answers in an upcoming video.  

Follow along and view real data
in the Analytics demo account:
https://goo.gle/ga-demo

For more Google Analytics support and community,
Join the discord server (free!):
https://goo.gle/ga-discord

Learn more in our free Analytics Academy courses on Skillshop:
https://goo.gle/ga-courses  

Or preview just the course videos here:
https://goo.gle/AnalyticsAcademy-YT  


RELATED RESOURCES:

Understand different user metrics:
https://support.google.com/analytics/...

About Analytics sessions:
https://support.google.com/analytics/...

Understand campaign, source, medium, and campaign:
https://support.google.com/analytics/...

About the Acquisition overview report:
https://support.google.com/analytics/...

About the User acquisition report:
https://support.google.com/analytics/...

About the Traffic acquisition report:
https://support.google.com/analytics/...

(If you migrated from UA)
Compare reports between Universal Analytics and Google Analytics 4:
https://support.google.com/analytics/...

–

Learn more in our free Analytics Academy courses on Skillshop:
https://goo.gle/ga-courses  

Or preview just the course videos here:
https://goo.gle/AnalyticsAcademy-YT