Lyle's Golden Syrup 'Sticky But Worth it'

Lyle’s® has returned to TV screens for the first time in 25 years with an exciting new campaign – ‘Sticky But Worth It’.

The 20 second TV ad features a woman getting in a sticky mess with Lyle’s Golden Syrup® as she makes classic bakes, including Gingerbread Men, Syrup Sponge and Flapjacks.