Standard Reports in Google Analytics 4 (Lesson 4)

So your data is flowing into your Google Analytics 4 property, but how do you use it? Well, to be able to use this data properly, you should feel confident with the reporting interface of this tool. GA4 offers multiple standard reports that can help you understand your user activity. Sofiia will show you the standard reports available in the GA4 interface so that you can start analyzing your data and obtaining valuable insights right away.

Watch the previous lesson here 👉: How to Create GA4 Events with GTM (Le...

Watch next lesson here 👉: How to Use GA4 Explorations | Free-Fo...


🔗  Links mentioned in the video 🔗

GA4 demo account: https://support.google.com/analytics/...

GA4 Dimensions and Metrics Article: https://support.google.com/analytics/...

📄Read this Video's Guide: https://measureschool.com/google-anal...

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OUTLINE

00:00 - Introduction
00:19 - GA4 Home Overview
02:03 - GA4 Insights
02:37 - GA4 Reports
03:27 - GA4 Reports Snapshot
05:19 - Users Snapshot
05:58 - GA4 Life Cycle Reports
06:15 - Acquisition Overview Report
09:06 - User Acquisition Report
10:22 - Traffic Acquisition Report
11:10 - Engagement Overview Report
12:12 - Engagement Events Report
12:26 - Conversions Event Name Report
12:47 - Pages and Screens Report
13:23 - GA4 Monetization Reports
15:20 - GA4 Retention Report
16:15 - GA4 Users Reports
17:00 - GA4 Tech Reports
17:45 - More GA4 Information